advertising links

A quick and miscellaneous list of advertising links

Metafiler: “Why do companies advertise?”
Stayfree’s media literacy curriculum
Vaughan on does some smackdown on neuromarketing
Guardian special report on loyalty cards
A brief guide to the concept of ‘priming’

Three from the BPS research digest:
When sex doesn’t sell (either because it distracts or provokes negative associations)
Experimental confirmation that music affects the power of (political adverts)
looking for the best option, rather than a good enough option can make you unhappy

Pledgebank: art not ads

Icarus Diving on my decoding advertisements post

Experienced traders seem to overcome the endowement effect (a common cogntiive bias)

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